Creator marketing

Test your song
in the wild.
Scale what wins.

RACCOON puts your music in front of real creators, reads the honest signal, and puts budget behind the songs the data proves. No bots. No guesses. No paying to push a record that was never going to move.

Built by 0102 Labs  ยท  Distribution through EMPIRE

The problem

Most marketing pushes a song before anyone knows it's worth pushing.

Budgets get burned on records that were never going to land, while songs that could have broken never get a real test. RACCOON flips the order. Prove it first with real creators, then put fuel only on what's actually moving.

How it works

Prove it. Read it. Scale it.

One simple path, built so you never spend real money on a song the data hasn't earned.

01 / PROOF

Test with real creators

We run a real campaign through genuine creators and let your song find its audience. You get real exposure, and we get a clean read on whether it actually resonates.

02 / VERDICT

Read the signal, together

We look at the honest data with you and call it. If the song isn't moving, we stop. If it is, we move. You're never guessing, and you're never alone in the decision.

The verdict
KILL
SUSTAIN
SCALE
03 / SCALE

Fuel the winners

We put real budget behind the songs that prove themselves and amplify the reach that's already working. Momentum, poured onto a record the data already says is hot.

Why RACCOON

An honest signal, and your brand protected.

[ NO BOTS ] Real creators only

We don't buy views or run bots. Bought numbers can't tell you the truth about a song, and the entire point is a signal you can trust.

[ APPROVED ] Every clip approved

Each piece of content is reviewed before it goes live. Your budget only ever moves content that fits your artist and your brand. No spam, no junk, nothing off-brand.

[ CAPPED ] You only scale winners

You never pay to scale a song the test says no on. The data decides whether to push, and you decide with it. The downside is capped before you ever spend on amplification.

[ 0102 ] Backed by 0102 Labs

RACCOON is built and run by 0102 Labs, with distribution through EMPIRE. Real infrastructure behind every campaign, not a one-off promo.

We bet on winners too

If it proves out, we'll help you fund the scale.

A great song shouldn't die because the budget ran out. When the data says scale, 0102 Labs can back the campaign and put real capital behind a proven record, so it gets the push it earned.

Backing offered on qualifying campaigns, at 0102 Labs' discretion. Certain terms apply.

Start here

Tell us about the song.

Send us the track and what you're trying to do. If it's a fit, we'll set up a proof and give you a straight read on whether it's worth scaling.

Prefer email? Reach us at 0102labs@gmail.com. We read every message.